Marci served as a guest host with BCLP’s Global Chief Marketing Officer, Alessandra Almeida Jones, for an episode of Legal Marketing Association‘s podcast about the role legal marketing leaders and aspiring leaders in law firm strategic planning.

The podcast covers an array of topics in this jam-packed conversation, including:

➡️ The impact of AI on law firm strategy
➡️ Learning the law firm business model
➡️ Understanding the lawyer mindset
➡️ How smaller teams with fewer resources can make a big impact
➡️ Ale’s key takeaway that every marketing professional needs to succeed.